Video for Sales and Marketing

#BKStyleCon™ 2014, Shot with an Iphone, Victor Arnez Actor, music and film producer and coach, demonstrates “Scripting engaging product descriptions and media content.“ Victor led a session that explored using consumer electronics, readily available household items and mobile tools for business.

We took a bold step with BKStyleCon™ 2014, bringing experts from several areas into the room, and laying much needed groundwork into charting the future #Fashiontech perspective of the local Creative cottage sector! With Each presentation came questions, as well as new opportunities. Now we face the task of consolidating that info into programs and solutions!  Edited video of select BKStyleCon™ 2014 Sessions will be made available on demand together with Basic Digital Toolbox & Resource Lists

Target date October 15, 2014

It’s Time to Develop The Local SupplyChain #BKstyleCon 2014

Thank you for Electing to join  

You may have noted that I speak of the “Fashion” as an “Ecosystem”, as well as reference the term “cradle to cradle”, and not simply the #fashiontech elite… simply put  you cannot sell local fashion if you do not have local manufacturing and manufactures will have nothing to produce if consumers have no faith in the quality of locally produced garments. On the other end if no one can pay for your marketing  social commerce and services will mean nothing . 

bfw basic Bkstylecon

 

 

 

New dress store

This is Not Your Mama’s Dress Shoppe – How Technology is Changing Local fashion

 

fashion tech  in teh apparel bsuiness lifecucle

Teach Your Passion

 

Video Presentation for the fashion Entrepreneur

Do You See what I’m Saying | Video & Telepresence for the Local Business

 

leverage your alter ego

Tapping into your Alter Ego to Leverage Success

 

bfw basic Bkstylecon

Building a Scalable Six Figure Fashiontech Startup or Biz- Open Intensive Workshop

 

3d printed

Getting started with 3D printing for Custom Fashion Design

 

meet the buyer

Meet The Buyers

 

pricing  people position

Reality Check – Plug the Holes for a Banner Holiday 2014

 

Brooklyn tee party
Brooklyn “Tee” Party- Branding Beyond the Graphics

 

BKstyle POP up

Selling BKstyle

 

unusual accessory

#BKstyleCon-Material Design – Accessory Wardrobe

 

shoe covering workshop

#BKstyleCon-Material Design – ReThinking The Shoe

 

Fundraiser fashion show

#Bkstylecon Wrap Party and Fundraiser

 

Steam 2014
Youth FashionTech Entrepreneurship Studio, Show & Sell

Kayla Reid Anglin

Began  her designs two years ago as an extension  school paper.  She is entering 9th  gradeat one of Brooklyn, early  college enable programs.  She choose eto create out of  of paper, garbage bags, duck tape, newspaper and fabric. a year later she decided to continue, bringing in the other neighborhood  youth to help her “present at  a Wiadca sponsored back to school show at teh Brooklyn Museum. 

Jerry Castanos 3D Heights CEO

www.3dheights.com 

 

About 3D Heights

Native New Yorker Jerry Castanos is the founder and owner of 3D Heights. He opened the retail 3D printer store after a successful career in the military where he learned about cutting-edge 3D technology. Jerry earned several distinguished awards while serving in the U.S. Army and he brings that same passion and dedication to customers who visit 3D Heights in person and online, offering the latest 3D printers and scanners as well as classes in 3D technology.
At 3D Heights, we pride ourselves on customer service both before and after your purchase. Our support team has extensive experience working with 3D printers, so we can answer all of your questions in person or over the phone.
And as the only physical 3D printing store in New York City, 3D Heights allows customers to see, touch and try out 3D printers before purchases while enjoying the lowest prices allowed by the manufacturer.
3D Heights is a New York City Department of Education vendor. 3D Heights is also a Minority, Veteran owned business.

 

Jerry Castanos 3D Heights CEO

3D Heights 

4084 Broadway 

Between 172-173

Local Designers PopUp Shop

bkstleconMark the date  & shop as local designers explore the latest pop up ideas

Friday September 19th 7-12 pm 

Details available soon 

attendees at the conference , speakers and sponsors show off their wares! 
Add to your name to  curator’s Bonnie Sandy List 

http://VIP.BonnieSandy.com 

FAQS

How can I vend…

These are collaborative sales eventts. Brooklyn Fashion Week curates and carefully edits and prep local businesses before event to assure the best experiences and highest quality.  

Space is limited and presenters and attendees have first dibs Please use CONTACT form to address us 

 

Regenesis – Re-thinking Fashion Beyond Retail

Regenesis – Re-thinking Fashion Beyond Retail

Sunday, September 14, 2014

10:00am – 4:00pm – Profit from Your Passion for Fashion


The local cottage industry is changing and it is time to prepare the supply chain. Regenesis – is a full day of seminars and presentations that will introduce the opportunities and challenges at the intersection of fashion and local cottage industry. Presenters will cover passion, people, places and how technology intersects these elements challenging all to “rethink” BKstyle beyond direct retail.

Sunday 14th, 2014
Regenesis – Rethinking Fashion Beyond Retail

Sell your passion Sunday 14th

10-12
This ain’t your mama’s dress shop –

Designer Bonnie Sandy  Fashiontech consults, teaches, designs sells … in the cloud.
Drastically saving  cost, increasing  proficiency and serving clients across the globe
She’ll review existing and potential  opportunitiesbring  attendess up to speed on 
“How tech can  reshaping  your fashion business model !- Bonnie Sandy
Tech  differnec between a Fashion Business and a Fashion Startup
Opportunities as For Fashion Startup to serve this area

12-2
How to earn a profit  while Teaching Your Passion –

Joanne Black will walk creative thru the process of establishing a successful career teaching their skills!
Tech- digital tools and online avenues and how to communicate value
Opportunities as For Fashion Startup to serve this area

2-3pm
The power of  Telepresence

Video for presentation, show and sale . Voctor Arnez, -Actor televisonn producor and coach gets pratical with with techniques to present your pitch via video, as well as “lighting and set design” for the home studio/og when using telepresence tools such as skype or Google Hangouts  or Skype
Tech
Opportunities as For Fashion Startup to serve this area

3-4
The exhibitionist-   How to show and sell your fashion and wearables;-

Artist/Curator Omo Misha  will discuss showcase your Fashion  as Art, as media, as  Content…

Tech currently available for showcasing “creativity”
Opportunities as For Fashion Startup to serve this area

With each session we deal with best practices,  quality control, new and emerging business models & apps, as well as look at look at opportunities for as to how technology can help shape or improve solutions.

Early Bird $60 till September 4th
Regular $100


 

Profit from your Passion for Fashion

Passion

  • Fashion as apparel
  • Fashion as creative expression
  • Fashion as content
  • Fashion as entertainment

People

  • The teachers online and offline – how to profit from teaching others your expertise
  • The exhibitors
  • The storytellers, curators and archivists
  • The thought provokers
  • The service providers; Google, etc.

Places

  • ​Where do you source, do business, promote and sell
  • Digital | Virtual – Online Vs ​Offline or | Ground, iCloud
  • Multi-channel, cross-channel, omni-channel
  • ​On-demand, Live, Telepresence 

Technology

  • Virtual fitting
  • Sourcing the conversation prism – data mining and trending within social media
  • Telepresence – live real time interactions using video streaming and alternative opportunities for providing services
  • Business tools
  • E-commerce platform
5:00pm – 9:00pm Re-thinking Lingerie – Tap into Your Alter Ego – with Designer, Hot Cocoa (tickets availableAugust 20th)

Non-refundable Early bird tickets will help fund this conference by and for the local creative cottage sector.  In case of emergency, please contact organizer Bonnie Sandy via form or via phone (646 736 2984Brooklyn Fashion Week in association with VIPS (Vested Interest Partners & Sponsors) presents #BKStylecode2014 a conference by and for the local creative cottage sector. BKstylecode explores OpenSource peer to peer models for solutions in economic development around local lifestyle sector.  

We are leveraging the intersection of local culture, the social paradigm of the conversation prism and emerging technology to sustain the customer development thus addressing its #Stratupdiversity challenges and opportunities in the local supply chain.

As we approach the dates (September 14 – 21, 2014) look for updates and confirmations of event speakers on BrooklynFashionweek.com . Please address any questions via our CONTACT FORM

 

BKstylecode 2014 – #SewOpen #BKstyleCon – Design Fashiontech Studio Intensive

This Studio Workshop of the BKstylecode is focused on understanding fashion, business and tech, how they work together and how to leverage them to build your brand.

The Studio Workshop is designed as a hands-on guide to empower the local designer in the management of their line. For others it ‘s an opporunity to engage in the process first hand and truly understand what is entailed! 

Designers will have access to all patterns within our planned OPEN SOURCE library of silhouettes.  The hands-on experience is gained by designing a conceptual line, whose patterns are then open sourced to the community for commercial use, thus avoiding creative and privacy concerns that prevent some local brands from participating in vitally needed training.  This format will also provide basic blocks and patterns for participating labels to build upon.  

 Among other things, this intensive studio session focuses on: 

  • Identifying and meeting customers’ needs and desires
  • Establishing sales goals and strategies
  • Optimizing your branded creative design elements
  • Managing and increasing  your production line output and effective budgeting 
  • Establishing creative and quality control guidelines 
  • Pricing and positioning for profit
  • Address local production alternatives
  • Packaging, marketing and sales collateral
  • Making technology work for you and your company

Studio Workshop sessions will be led by designers Bonnie Sandy and Lawrence Pizzi with support from designers specializing in local design and production.  The bios of workshops leads will be added shortly.  

This ticket is valid for all 5 days  

Monday, September 15, 2014 – Friday, September 20, 2014 from 11:00am – 5:00pm

It will also cover the Friday event, Meet the “BYOR”

Present, show and sell at Meet the “BYOR”- add technology to your sales

  • Show and sell Prep 5:00pm – 8:00pm – Designers set up and sales workshop
  • Show and sell 8:00pm -12:00pm to attendees as they shop and swag our Bkstyle Pop-up event

 

Non-refundable Early bird tickets will help fund this conference by and for the local creative cottage sector.  In case of emergency, please contact organizer Bonnie Sandy via form or via phone (646 736 2984Brooklyn Fashion Week in association with VIPS (Vested Interest Partners & Sponsors) presents #BKStylecode2014 a conference by and for the local creative cottage sector. BKstylecode explores OpenSource peer to peer models for solutions in economic development around local lifestyle sector.  

 

We are leveraging the intersection of local culture, the social paradigm of the conversation prism and emerging technology to sustain the customer development thus addressing its #Stratupdiversity challenges and opportunities in the local supply chain.

 

As we approach the dates (September 14 – 21, 2014) look for updates and confirmations of event speakers on BrooklynFashionweek.com . Please address any questions via our CONTACT FORM

BKstylecode 2014 – Local112-The Business of Fashion – Local edition

Designed for independent fashion designers – Bkstylecode Local 112 is the first conference of its kind specifically addressing fashion technology and the business of local fashion! In five sessions BKstylecode Local 112 will look at strategies, business needs and technology in key areas especially relevant to immediate solutions.


These sessions will be held after work to accommodate local creatives who are still holding down full time day jobs.  At each session, information on the latest tech tools and alternatives will be introduced and discussed.

Monday, September 15, 2014 – 3D Fashion 

Tuesday, September 16, 2014 – Meet the Buyers  

Wednesday, September 17, 2014 – Pricing for profit 

Thursday, September 18, 2014 – Branding Brooklyn 

Friday, September 19, 2014 –

Meet the “BYOR” (consumer edition) – attend shop and swag our Bkstyle pop-up event

Present, show and sell at Meet the “BYOR”- add technology to your sales 

  • Show and sell Prep 5:00pm – 8:00pm – Designers set up and sales workshop 
  • Show and sell 8:00pm – 12:00pm

Non-refundable Early bird tickets will help fund this conference by and for the local creative cottage sector.  In case of emergency, please contact organizer Bonnie Sandy via form or via phone (646 736 2984Brooklyn Fashion Week in association with VIPS (Vested Interest Partners & Sponsors) presents #BKStylecode2014 a conference by and for the local creative cottage sector. BKstylecode explores OpenSource peer to peer models for solutions in economic development around local lifestyle sector.  

We are leveraging the intersection of local culture, the social paradigm of the conversation prism and emerging technology to sustain the customer development thus addressing its #Stratupdiversity challenges and opportunities in the local supply chain.

As we approach the dates (September 14 – 21, 2014) look for updates and confirmations of event speakers on BrooklynFashionweek.com . Please address any questions via our CONTACT FORM

STEAMED2014- Youth OpenStudio, Show & Sell

Junior Designer Fashion Studio launched for young designers ages 8 -18, hosted by our STEAMED2014 Junior Designer with the help of a team of adult instructors. This is a fun studio to introduce young people to fashion technology and entrepreneurship.

The evening ends with a fashion showcase and sale from 4pm – 6pm.  Meals will be provided and each student will receive one ticket for a supporter to attend the show and sale at 4pm.  Space is limited so reserve early. 

 

Non-refundable Early bird tickets will help fund this conference by and for the local creative cottage sector.  In case of emergency, please contact organizer Bonnie Sandy via form or via phone (646 736 2984Brooklyn Fashion Week in association with VIPS (Vested Interest Partners & Sponsors) presents #BKStylecode2014 a conference by and for the local creative cottage sector. BKstylecode explores OpenSource peer to peer models for solutions in economic development around local lifestyle sector.  

We are leveraging the intersection of local culture, the social paradigm of the conversation prism and emerging technology to sustain the customer development thus addressing its #Stratupdiversity challenges and opportunities in the local supply chain. 

 

As we approach the dates (September 14 – 21, 2014) look for updates and confirmations of event speakers on BrooklynFashionweek.com . Please address any questions via our CONTACT FORM

Innovation is a Process

addressing Modern designers

Introducing new fashiotech tools and companies | exploring  new ways technology is impacting fashion | Innovating  to create solutions we actually need.  BKSTylecode is about  fashiontech  innovations but  Innovation  takes time. Innovation is a process.

BKSTYlecode addresses challenges faced by the creative cottage design  sector, Fashion Home Accessories.  It takes into account such as ft, style quality  contol and production issues  specific to the fashion sector.  We also  address tech  adoption issues, faced by local mom and pop businesses from chousing hardware to choosing software!

  • to the left of the above image 
    • Today’s Independent local designer needs to understand the Process of creating products services and merchandise
    • They need to manage, what can sometimes be “complex” business models.
    • With Social Media, they not only need understand social media networking but social commerce and social retail to engage is almost all areaes of their business.
  • Yet as indicated on the right 
    • That designer  is now also  competing in a global marketplace for a place in her local clients wardrobe 
    • larger corporations hav eteh luxury of planning tehir merchandising for increased sales…  we plan to  explore the logistics of co- planning
    • At the end it is about  sales  and finding or creating  what is necessary to make for profit! 

The first move in this direction is STYleCon 2014 an open conference designed for the Local Creative Cottage Indutry! 

Check and Bookmark Event List here
Earlybird Specials